Jean-Paul van Hollebeke has been a member of the Board of Directors since 2019 and was appointed chairman during the 2022 General Meeting. After earning a Master's degree from the Solvay Brussels School of Economics & Management, he started his professional journey with PricewaterhouseCoopers (PwC), before moving on to an international career spanning more than 30 years in the agri-food industry, mainly with the multinational Heineken N.V. The experience he acquired as an operational manager in Eastern Europe, Africa, the Middle East as well as the Asia-Pacific region is extensive. He has also served on the boards of more than a dozen companies operating in highly diverse markets, including New Zealand, Egypt, Algeria, Cameroon, Congo, Lebanon and the United Arab Emirates, among others. As a member of the Gerson Lehrman Group (GLG) network of experts, he regularly takes part in various projects based on his international experience.